 Bottom
line, with Constant Contact, it's
very easy to create and send eye-catching HTML email marketing
campaigns. The whole system is web-browser
based so you can access it from anywhere in the world
and you never need to update any software.
What originally drew me to Constant
Contact was the way that it used templates to automatically
include both an text email version for anyone who doesn't
read yet the more eye-catching HTML email messages that
are now read by most email readers.
Because of the wide variety of templates that are built
into the system, you don't need to write a bit of HTML code
to use Constant Contact! You just
collect email addresses from your web site visitors with
a "join my list" signup on your web site (and that form
is also included with the service). Or, you can import your
in-house permission-based names.
Then, using one of the 50 professional-looking
templates, you can easily create and send compelling
email newsletters, promotions and announcements in order
to keep visitors to your web site coming back.
I also really appreciate the statistical
reports which not only show you how many people opened
a given email newsletter or campaign, but how many people
(and even which people) clicked on each of the links in
your newsletter. There's also a comprehensive bounce
manager that shows you which of your addresses bounced
and why.
Constant Contact is also extremely affordable. You can
try it for 60 days for free, and
you can send all the emails you want starting at only $10/month. |
