The Real People in the Middle of this Election (and the TV hype)

Errol Morris is arguably one of the most important documentary film makers of our time. More than just an Academy Award winner (for "The Fog of War"), he has an amazing talent for listening to people and letting them tell their own stories in ways that inform and even illuminate reality.
Now, he has written for the NYTimes blog site an extremely insightful perspective, including an impressive selection of historical examples, on real "everyday" people in election advertising campaigns. This perspective, "People in the Middle" also includes discussion and links to Morris' brand new web video site, PeopleintheMiddleforObama.org which was sponsored by People for the American Way.
About this new work, Morris says, "If you’re not going to put words in people’s mouths, if you’re really listening to what they have to say, you’re going to learn something. Admittedly, the evidence is anecdotal. I haven’t selected these people through some kind of statistical sampling. These people are self-selected. They wrote in and said that they were registered Republicans, Independents or switch-voters who were planning to vote for Obama. People in the middle. And I was interested in talking to them on film about why they were making the switch from voting for a Republican to voting for a Democrat."
Most interesting to me was this conclusion, "The people I interviewed have embraced Obama. They are voting for a candidate, not against a candidate."
Read more of Errol Morris on "People in the Middle" by clicking here.
Labels: internet advertising, video, video production, web video








What's a video producer to do? We all want to have as many people as possible see whatever we produce... So should we upload our clips to MySpace, to YouTube, to Google Video, etc. etc. Or, wouldn't it be nice to have a simple web-based service that does this kind of distribution for us? 
I love this. More evidence of the power of putting video online. More creative freedom and opportunities for creative people. More media power to the people. More breaking up of the old guard media empires (oh yeah, they call those "disruptive technologies"), etc.


(Sometimes I still feel like I'm covering the "Video Web" the way I did in my "old days" at Videography, yet I know not how many of you readers even know or care.)
I've been talking about how hot the online video business and content is getting for months, but it's now beyond my comprehension. Not only are the
Any of you blog readers remember my Videography columns? Just curious. In any case, FYI for the rest of you, I've been writing about video on the web since the first streaming video vendors (in fact I consulted by VDONet which preceeded Real in terms of online video). Not that that's important, but it's nice to see the financial eco-system aka the online video marketplace coming of age to a point where people think there's a business there. Of course, the biggest piece is the sale of movies, TV shows and other commercial forms of entertainment. But, as I'm found of saying, "stay tuned"... there's more.
You take a little MySpace, you add some YouTube, and mash 'em up. That's the latest in easy to use video blogging... er well, I mean video sharing/syndication... well, actually, I mean video "channels" based on MySpace social networking and YouTube video sharing type o' technologies.
As readers of this blog (or my old Videography columns) know, I like the ASP (application service provider) model of "software as service" using web-based applications to replace those that once lived exclusively on your computer's desktop. Video editing software has been one of the most difficult to deliver via an online application. But in today's world of ubiquitous high speed connections, not to mention the massive demand for online video deliver, much more viable solutions, like
If you search YouTube for "


