Media Mall Blog by Jon Leland

New media & online communication insights, Web 2.0, podcasting, Mac & Apple stuff, and small business internet marketing and search engine advertising.

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2.15.2005

Podcasting Maybe Bigger Than I Thought

According to this ClickZ article MP3 Player Adoption at Tipping Point, there are now 22 million Americans with iPod's or other MP3 players and this market has reached a "tipping point" that is making it viable as a distribution platform. I'll sure be amazed if podcasting takes off. Probably we just need more people with something to say, or who REALLY want to be HEARD. ;)

Of course, it always takes a while for folks to learn to get their information and media in new ways. Witness the slow ramp-up of Tivo and PVR's.

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